When Traffic Makes Us Happy

In our private lives we all despise traffic. It slows us down and deprives us of making full use of our time. Too much (fill in the blank) in too little space. In our professional lives as a retail tracker we have the opposite view … traffic is good. Retailers love traffic. Sellers love traffic. Crowds are great. We all want more and more shoppers, because we all know more shoppers lead to more buyers.
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Despite CinemaNow, Best Buy Won’t Pooh-Pooh Vudu

As I’ve noted when discussing the e-reader market, Amazon and Barnes & Noble have an inherent advantage in garnering overall revenue given that they can call upon databases of millions of active book-buyers. When I wrote about the in-store Nook angle that Barnes & Noble was taking, I mentioned how electronics retailers could benefit from this level of integration. Last week, prior to the Google TV announcement, Best Buy announced it will offer its version of Sonic Solutions’ RoxioNow video program under its original CinemaNow brand, which Best Buy has acquired.

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